Laura Mikulski

Hi, I'm Laura Mikulski, and I help physicians & medical practices protect their brand, increase online visibility, and develop referral relationships.

Laura Mikulski's Bio:

Laura Mikulski's Experience:

• VP of Business Development & Physician Relations at Physician Referral Marketing

  2013 - Present | http://physicianreferralmarketing.com/

  Physician Referral Marketing (PRM) is a full service healthcare marketing agency serving the needs of specialty physician practices throughout the nation. Located just outside of vibrant Detroit MI, the members of PRM come from a variety of backgrounds to ensure that you get world class service at remarkable prices. We are passionate about growing your practice through strategic campaigns and community representation. We firmly believe that customer service is the keystone of every business, and we've put the best people in position to ensure your experience is top-notch. Laura directs the Business Development activities and Physician Relations operations for PRM, as well as serving on the Executive Board. +Provides leadership in the design and implementation of physician relations and referral development initiatives. +Develops collaborative relationships, delivers information and education regarding the strategic importance of organizational relationships with community and referring physicians. +Develops physician & healthcare marketing strategy for online and offline initiatives. +Strategic consulting in patient relations, growth strategies, and overall visibility. Specialties: physician relationship management, brand development, online visibility, physician liaison outreach, community outreach, healthcare marketing, medical marketing, physician marketing, reputation management, website development, search engine optimization, creative design services, advertising campaigns, marketing strategy development, referral relationship development http://physicianreferralmarketing.com/

• Business Development- Detroit at atLarge, Inc.

  October 2011 - January 2012

  atLarge, Inc. is a privately held digital agency focused on building client brands through compelling, online experiences. We manage all facets of Internet brand development including Web site development, analytics, Search Engine Optimization, Search Engine Marketing and usability design. atLarge has elevated sales and brand awareness for a range of influential companies such as ActionQuest, Admiral Travel Group, Detroit Regional Chamber, Dictor|Martin, Ringling College of Art and Design, Sarasota Economic Development Corporation, Sarasota Film Festival, the Sarasota Convention and Visitors Bureau, Summit Hotels and The Observer Group.

• Business Development - Marketing and Development at Ferndale Farmers Market

  September 2011 - January 2012

  Providing a source of local, sustainable goods to the residents of Ferndale. -Designed and produced marketing materials, including logo. -Created and managed the facebook page, gaining over 700 followers in the 3 months of operation. -Coordinated launch and media coverage for the operation, staggering print articles with blog coverage to keep buzz going and engage the local audience.

• Program Manager / Account Manager at Budco

  July 2005 - October 2011

  Budco is a fulfillment and direct marketing organization that helps companies build strong relationships with their key business and consumer audiences. Budco does this by creating solutions that encourage dialogue, or two-way communication; the foundation of all successful relationships. The organization provides expertise in fulfillment, direct marketing and performance measurement and improvement. They apply in-house resources to develop and execute innovative, end-to-end solutions that deliver results.

• Account Executive at Spotlight Grabber LLC

  December 2011

  +Brand development, web site traffic growth, web site UI and advertising revenue. Developed brand strategy and statistics systems. +Strategic Consulting, including business plan & sales strategy development. +Advising new and existing accounts on formation and structuring of digital media presence. +Increasing engagement and follower base through social media channels for all major accounts w/ revenue over 1M .

• Advisory Board Member - Business Strategy at Perfect Personal Training LLC

  March 2006

  PPT is the leader in providing exceptional in-home training nationwide and is proud to hold the highest educational standard in the fitness industry. Our professionals are college graduates of the health or exercise science, and are required to hold at least one of the top NCCA-accredited certifications. Safety and efficacy are standards we hold near and dear- this means safe, effective workouts that rely on science rather than unsafe fads. Even those with special health concerns such as diabetes, morbid obesity, tendonitis, or COPD, are safely and personally trained within health industry guidelines.

Laura Mikulski's Education:

• Oakland University

• Walsh College of Accountancy and Business Administration

• Western Governors University

Laura Mikulski's Interests & Activities: